How are you doing?
Göran Florström: Just fine thanks. We´ve just started doing some
pre-production for our next album, laying down like 12-13 tracks… so we´re
keeping ourselves busy..
Can you give us a little history of
GF: We got together '98, I think it was.. I hadn´t been doing much
music-wise for a while when my old friend Jeppe, he´s the bass player, called
and told me he was back from living out of town for a few years and that he
wanted to put an act together.. Good thing he called I´d say, because this band
really turned out to be great working in.. We released the Strict Nurse EP on
the Generous Maria/Skua Split out thru Alone Records in year 2K and then our
album Command of the New Rock on Lunasound in 2002. That´s the one just
released in the US a few weeks ago by Abstract Sounds.
Who would you say are some of your main
musical influences? I'll bet that Led Zeppelin is in there!
GF: Well, we´re five guys y´know so there´s a variety of influences
there.. Of course we´ve got the 70´s heavy bands in common, always rewarding
to dig in the rich soil of the 70´s.. For me personally the house god´s always
been Iggy. So much influencing you, isn´t it.. No point in listing all the
bands we´re into, and there´s so much more, sounds on the street, life,
Obviously, people will say your sound is
70's hard rock but that's putting it in a box that I'm not sure it really fits
in. How would you describe Generous Maria's sound?
GF: I´m happy as long as our guitars are heavy, the rhythms groovy, our
songs something more then just a couple of riffs loosely packed on each other
and the energy´s there. And think we´ve got it at all points.
Command of the New Rock is a pretty gutsy
title, but I have to say that the album lives up to its name. When you chose
that title did you think that people might perceive it as arrogant? Has anyone
even suggested that the title may be a big statement to make?
GF: Haha well yeah.. Actually it´s like this. You know on the cover
there´s this stone monolith looking a bit like a part of a r 'n' r guitar and
these apemen, five of ´em actually - might be us, standing around it looking at
it in awe. And you´ve got this rocky landscape.. So the apemen know every one
of the old rocks in their environment, but this is a new one, coming from the
dimension of Rock 'n' Roll or something and holding some kinda command over
these guys.. omitting something very special.. They´ll probably start a band
How has response been to the album so far?
GF: It´s been goddamn great! It´s been out here in Europe for a year
you know.. And all these raving reviews, we love it! And we´re excited over it
getting an official release now in the States. It´s only been available as
What did you want to accomplish when you
went in to record this record? Was there a particular goal in mind as far as
what you wanted the end product to be?
GF: What we wanted to do was a goddamn Rock album, loud and proud
y´know. And we wanted to have some variation to it, you know some albums you
buy and that you really like to start with tends to get a bit like "jeez is
it the same song all over again..?" But basically we wanted to record ten
good songs and make a real good album out of it.
It seems like Sweden is on the verge of
becoming the new capital for rock and roll. Is there a big movement over there
towards rock and roll or is it just that more rock and roll bands are being
accepted outside of Sweden?
GF: Well yeah, there sure are a lot of bands over here, some really good
and some not as good.. But I don´t know, it´s not like a big movement or
anything, you don´t notice it if you don´t dig a bit under the surface, it´s
still a underground thing.. I mean, it´s not like the radio plays good stuff
all the time, it´s still the same old shit, and there aren´t rock clubs in
every corner or anything.. I think it´s pretty much as you say, that many
Swedish bands manage to do pretty well abroad..
I have to mention the artwork. The
"Planet of The Apes" theme is awesome! Who did the artwork for the
album? Did you come up with the idea or did you just pick something you liked?
GF: Actually the theme is inspired by Kubrick´s "2001 - a space
odyssey". And the artwork is done by the fantastic guys of Malleus, they
are really something else.. So the guitar-head monolith I was talking about
before is of course a travesty of the black monolith in that movie. We had this
idea of using the first part of the film in some way and Malleus bought the idea
entirely. Then we had a lengthy email correspondence where they showed sketches
and stuff and it turned out pretty well, didn´t it?
Will you be doing any touring?
GF: We´re negotiating for a tour in the Netherlands right now.. for
this fall. Otherwise we´ve been doing some minor tours here in Sweden. Mostly
one off gigs though..
GF: Parting is always a difficult thing, never get used to it.. Just
joking - it was good to hear from you! And for you guys out there: check out 'Command
of the New Rock', it´s good for you!